SENIOR USER RESEARCHER · DIGITAL STRATEGIST

I turn messy human questions into decisions teams can actually use.

Hi! I'm Heather, and I specialize in helping teams frame the right questions, uncover patterns in the evidence, and translate insights into real action.

USER RESEARCH & DATA ANALYSIS

The disconnect dilemma

An self-led research project exploring why everyday recycling and reuse behaviors break down — and what we can do about it

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USER RESEARCH & STRATEGIC DESIGN

Improving access to government services

An international research project for the Australian government that improved a fragmented digital ecosystem

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Heather's got a real knack for people. She picked up on insights from certain words they used, body language, or how people expressed themselves. A lot of people are kinda blind to the things that are obvious to Heather.

Jonny, Principal Design Consultant

ABOUT ME

Give me a fuzzy problem, competing priorities, and watch me work

Over 10+ years, I’ve learned how to turn interviews, market signals, stakeholder tension, and messy human behavior into language teams can actually use. My work sits between research, strategy, and storytelling — translating what users need into tangible insights organizations can act on.

I’m currently located in Kiel, northern Germany, on the shore of the Baltic Sea.


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